What Happens If I Post Youtube Link On Facebook

If you haven't figured out by now, Facebook and Google (Google owns YouTube) are not best friends. So, when you create an amazing video, upload it to YouTube, and are ready to share it with the network you've painstakingly built on Facebook… exist prepared for a lackluster response. No, it's not because Facebook limits who sees your newsfeed now (although they do, kind of), it's considering of the way YouTube videos are displayed on Facebook.

Update: It's non just YouTube videos, it's pretty much any content hosted exterior of Facebook and shared (tumblr, your website, other video platforms, news sites, etc).

YouTube videos on Facebook

Let's have a look at an example of a video uploaded directly to Facebook and shared versus a YouTube video link shared.

Completely ignore the content of these two videos and look at them from an aesthetic point of view simply. 99 out of 100 human beings would admittedly click the large video thumbnail on the left way before the tiny thumbnail on the correct. If you're scrolling through your newsfeed, you lot'd come across the large thumbnail way before the smaller one. For the record, the Facebook thumbnail is about 6 times larger than the thumbnail provided for YouTube. And allow's not even get started on the fact that half the time Facebook doesn't even want to show a thumbnail for a YouTube video altogether.

(Thanks for the example Sean!)

And then, apparently Facebook wants to display content uploaded to their platform in a more attractive way. Merely what'southward fifty-fifty worse, is this comparison:

Yous're looking at ii items in the Facebook Newsfeed. The item on the left is a company I don't currently "Like" (nix against 20Jeans), and is a "Sponsored" post that Facebook placed in my Newsfeed. On the right is a YouTube video my friend Sam shared. Honestly, Sam'due south post looks more like an ad than the actual advert does! The thumbnail is most 2.5 larger in the advertisement and the white space effectually the thumbnail makes it stand out a bit more in the Newsfeed. *Just FYI, whether it'southward a personal profile or a business organization page, a shared YouTube video formats the same style in the Newsfeed.

What's interesting to me is that well-nigh other media platforms (magazine, radio, Television receiver, etc) typically make the content look better and give infinite for advertisers.

Kind of like what Facebook does in the correct column with standard Facebook ads. However, information technology's blatantly obvious that Facebook wants y'all to see their ads and doesn't want you to encounter YouTube videos. Another thing to note, where's the play push on the YouTube video? In the Newsfeed Facebook strips the play push from the thumbnail, but on your page they exit it. Odd.

How to make your YouTube videos await improve on Facebook

What can y'all do about making your YouTube videos actually get viewed on Facebook? Well, besides pressing the dreaded "Heave" (or is it "Promote") button on all of your posts, yous can use interesting screenshots for yous YouTube videos with a link in the status description. Here'south an instance:

The inherent design of Facebook is geared towards the sharing of photos. But expect at the screenshot higher up comparing the same exact content shared as a photo with a link and just the YouTube video itself. Not simply is the photo about eight times bigger, you can show a lot more than visual information which will hopefully concenter people to lookout.

What'due south the worst thing that happens past only posting the photo? Someone clicks on it and realizes it'due south non an actual video. Hopefully if they've invested a click and are interested they click to the link you've included in the photo mail description. Another bonus to sharing the photo is you go to pick what photo you share! With just sharing the YouTube link, your simply thumbnail selection is whatever comes with the video through YouTube. Yous can make the photo whatsoever you desire and hope to attract more than eyeballs and interaction.

*As another point of comparison: In the hour the above photograph was posted it "reached" 365 people. The YouTube video only "reached" 654 people in 24 hours. At that place could be a lot of factors that become into this (like timing of the post, description, etc), only that'due south plenty for me to almost ever want to post a photograph with a link to the YouTube video.

As Brian Solis mentions in this article:

Facebook has it's ain SEO game, simply similar Google does. You demand interaction and engagement for more of your posts to be seen by your friends/fans on Facebook.

In my mind, captivating and interesting photos with well written descriptions are the way to practise that. Unless it's of extreme importance, I wouldn't waste money on the Boost/Promote button. Aye, you lot tin can pay for more people to meet that post, but if the post isn't any good, it's non going to help your crusade.

And because I mentioned SEO, you might be asking "Should I upload my videos to Facebook instead of YouTube?" My answer is no.

You aren't going to get organic traffic to your video if it's uploaded to Facebook. This goes dorsum to the Facebook vs Google battle. Google has no interest in showing Facebook videos in its search results. A well titled, tagged, and description on a YouTube video has much better SEO implications.

Food for thought the adjacent fourth dimension you want to share a YouTube video on Facebook.

Source: https://wanderingaimfully.com/why-posting-youtube-videos-on-facebook-sucks/

Posted by: randolphfrund1996.blogspot.com